STUDIO CITY OPENING

VENUE  Studio City Casino
LOCATION  Macau
DATE  October 2015

BRIEF

Design and deliver an event worthy of the venue’s title of “Asia’s Entertainment Capital”.

Studio City Facade_1


RESPONSE

Imagine Believe worked closely with agency, Uniplan, to design, build and deliver an epic 5-venue opening including A-List security measures for the likes of Leonardo di Caprio, Martin Scorsese and Robert DeNero – as well as managing all technical and scenic suppliers for a three week build, rehearsal and derig schedule!

PC2009

A worldwide Movie Premier, Press Conferences, Arena Shows (starring Mariah Carey and Aaron Kowk), and a stunning VIP dinner all rolled together to make this a night not to forget!
_DAC0049

_MON0332

"“I’ve been to many casino openings in the past, but tonight was by far the best I’ve ever witnessed. Studio City is redefining entertainment in a new era.”"

Steve Webster, Senior Vice President of Marketing at Melco Crown Entertainment